Building Trust In The Workplace

By John Smith

62% of people are reportedly less trusting of businesses now than a year ago, according to a recent Edelman survey across 20 countries. It is hardly surprising as every day seems to bring new reports of layoffs, and what was once certain no longer feels like a guarantee.

According to John G. Agno at Coaching Tip trust and a good reputation in the marketplace is most aided by a "strong, stable strategy." Agno highlights his point with the example of Southwest Airlines, a company with the same business strategy for nearly four decades, and one that has managed to largely avoid the blows dealt to other airlines in recent years.

Another way to build trust is through the concepts of servant leadership and sharing of power. Again Mary Jo Asmus at Intentional Leadership cited the example of Southwest Airlines to put across her idea carefully.

None of these strategies work when the organization is facing mass layoffs and fighting for its very survival. Believe it or not, even this ordeal can be a careful trust-building exercise. After all, the fact that the organization is going through this trial matters less than how the organization goes through it.

The way an organization handles layoffs will directly affect its reputation in the industry and possibly even the entire marketplace when good times resurface. It's very important that you take care of the people who have brought so much to the table for so many years.

Always remember how well your laid-off employees fare is a strong indicator of how much trust will be placed in your organization in the future. You don't have to spend a fortune to hold their hand and help them cross the bridge to their next opportunity with real-time, hands-on, individualized attention.

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